Practice Areas

Contact Us

False Advertising, Lanham Act, and Unfair Competition

Effective advertising is essential for a company to remain competitive in the marketplace. In order to distinguish themselves from the competition, businesses will often employ sweepstakes, offers of “free” products, contests, testimonials, endorsements, and other methods of competitive advertising. Using these methods increases the risk of consumer complaints, competitor complaints, and inquiries from governmental agencies. Moreover, a challenge to the marketing strategy could potentially thwart the success of a product and negatively impact a business’ bottom line. When faced with a challenge to your advertising and marketing, turn to the attorneys at ZESB who have experience representing clients in all types of advertising proceedings in both state and federal courts, as well as handling investigations of false and deceptive advertising made by the Federal Trade Commission, state attorney generals, and consumer activist groups.




   ZESB in The News

  • 12/06/2018

    “Franchise King” Robert Zarco Celebrates Firm’s 25th Anniversary With Grand Opening Of Sprawling New Office Author: Alejandra Tenorio
    Publication: Haute Living

    View Article //

  • 12/06/2018

    H&R Block’s ‘no-poach’ hiring practices under fire from lawsuit, state investigation Author: Mark Davis
    Publication: The Kansas City Star

    View Article //

   Firm News