When you own a trademark, it’s important to understand what actions can cause dilution. Dilution happens when another party uses a mark similar to yours in a way that weakens your brand’s uniqueness or reputation. This doesn’t require confusion or direct competition —...
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Intellectual Property
A strong foundation: The role of IP in new businesses
Starting a new business is an exciting journey filled with innovation and ambition. But amidst all the excitement, many business owners overlook a crucial element that could make or break their success—intellectual property (IP). Ignoring IP issues can lead to costly...
How can you pursue IP litigation to protect your art business?
Today's digital age has made intellectual property (IP) disputes in the art world more complex. If you own a gallery, online platform or art investment firm, understanding IP litigation can help you assert your rights and and take decisive legal action when they are...
IP in franchise agreements: What you need to know
Intellectual property (IP) is the lifeblood of a successful business. A franchisor's IP sets them apart from competitors, builds reputation and drives customer loyalty. That is why IP protection is a top priority for franchisors. As a franchisee, it is crucial to...
What business owners need to know about legal disputes
When you own a business, you may encounter various forms of disputes. Legal conflicts can impact your business interests and professional reputation. It is important to know the types of disputes that fall under commercial litigation. Understanding the different...
The intersection of intellectual property and e-commerce
In the vast world of e-commerce, protecting intellectual property can be a daunting task. Therefore, you should understand some of the key challenges this intersection can cause. Counterfeiting and piracy Counterfeiting and piracy are rampant issues in the e-commerce...
Understanding the legal limits of franchisee advertising
Advertising is a powerful tool for franchisees to attract customers and grow their businesses. However, every franchise owner has to understand and adhere to strict legal limits for self-promotion. Franchise operators must abide by their franchise agreements and...
What are the elements of a franchise agreement?
A franchise agreement outlines the rights and obligations of the franchisor and franchisee to sell or use a company’s intellectual property and system of operations. Fundamentally, a franchise agreement describes how the franchisor and franchisee will work together....
When can you pursue another business with a similar name?
Dealing with copycats can be a major headache for any small business owner. Trademark registration protects your name from replication, but it does not prevent competitors from using a similar name. You may have a stronger case if the violation is obvious, but if not,...
The “why” of intellectual property litigation
Intellectual property allows companies to maintain their edge within the marketplace, build brand recognition and loyalty, provide unique goods and services, innovate new processes and conduct business in novel ways. When intellectual property rights are infringed...
